Posted by on Jul 30, 2012 in Press Release | Comments Off on

Jakarta, May 15th 2012
There’s a fine line between trying and trying too hard. Every brand is different. Our brand is defined by the collection of diverse creatives who’ve gathered together, and that’s what we’ve tried to embrace.

We believe it’s all about “the brand promise”, communicates to the public what we promise to deliver on. This is done through marketing, communications, and design, and all of that adds up to how we present ourselves and our products. The public then evaluates our brand on whether or not keeping our promises.